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  1. The Exel GRP LTD Privacy Policy Purpose of this privacy policy

Exel GRP LTD ('we', 'us', 'our') respects your privacy and is committed to protecting the personal data you provide to us. This privacy notice will let you know how we collect, process, and manage your personal data which we have received through your use of our websites, e.g.,, subdomains, and "the websites"), through your attendance at Exel GRP LTD events, through your contact with Exel GRP LTD authorized traders and repairers, through our arrangements with third parties referred to below, or through other channels organized by us regarding the promotion and sale of Exel GRP LTD products and services. The privacy notice will also notify you of your privacy rights in relation to the personal data and how the law protects you.

It is important that you read this privacy policy together with any other privacy notice or fair processing notice we may provide on specific occasions when we are collecting or processing personal data about you so that you are fully aware of how and why we are using your data. This privacy notice supplements the other notices and is not intended to override them.

This privacy policy covers the following:

  1. The Exel GRP LTD privacy policy

  2. Important Information and who we are

  3. The data we collect about you

  4. How your personal data is collected

  5. How we use your personal data

  6. Disclosures of your personal data

  7. International transfers

  8. Data security

  9. Data retention

  10. Your legal rights

  11. Third-party websites

  12. Glossary

b) Changes to the privacy policy and your duty to inform us of changes

Please note that we may amend this policy from time to time, and any updated policy will be posted on our website and, where appropriate, notified to you by e-mail. Please continue to review this policy whenever accessing our site.

It is important that the personal data we hold about you is accurate and current. Please keep us informed if your personal data changes during your relationship with us.

  1. Important information and who we are We are responsible for your personal data. If you have any questions about this privacy policy, including any requests to exercise your legal rights, please contact us by letter or email using the details below:

The Data Protection Officer

Unit 12 Thames Street ind. Est. Nottingham, Bulwell, NG6 8HW,


You have the right to make a complaint at any time to the Information Commissioner's Office in the United Kingdom, the British supervisory authority for data protection issues ( We would, however, appreciate the chance to deal with your concerns before you approach the Information Commissioner's Office and invite you to contact us in the first instance.

  1. The data we collect about you Personal data or personal information means any information about an individual from which that person can be identified. It does not include data where the identity has been removed (anonymous data).

a) Types of personal data

We may collect, use, store, and transfer different kinds of personal data about you which we have grouped together as follows:

Identity Data includes first name, last name, title, date of birth, and gender.

Contact Data includes address and postcode, email address, and mobile and telephone numbers.

Transaction Data includes details about payments to and from you and other details of products and services you have purchased directly from Exel GRP LTD (for example, limited edition vehicles).

Technical Data includes (where you access the Exel GRP LTD website) internet protocol (IP) address, your login data, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform, and other technology on the devices you use to access the website.

Aggregated Data is also collected, used, and shared, such as statistical or demographic data. This information may be derived from your personal data but is not considered personal data in law as this data does not directly or indirectly reveal your identity. For example, we may anonymize and aggregate your Usage Data or Contact Data for market research or customer profiling purposes.

Profile Data includes your personal and professional interests and preferences, any vehicles you may have purchased or events that you may have attended and your experiences of our products and services. Preferred language, dietary requirements, and Job Title

Usage Data includes information about how you use our site, products, and services.

Marketing and Communications Data includes your preferences in receiving direct marketing material from us and certain third parties and your communication preferences.

We do not collect any Special Categories of Personal Data about you (this includes details about your race or ethnicity, religious or philosophical beliefs, sex life, sexual orientation, political opinions, trade union membership, information about your health and genetic and biometric data). Nor do we collect any information about criminal convictions and offenses.

  1. How is your personal data collected? We use different methods to collect data from and about you, including through:

a) Direct interactions. You may give us your Identity, Contact, and Profile Data by filling in forms or by corresponding with us by post, phone, email, or otherwise. This includes personal data you provide when you:

• express an interest in, order, purchase or use one of our products or services, either from Exel GRP LTD or one of our authorized traders;

• subscribe to our publications;

• attend an Exel GRP LTD event;

• request marketing to be sent to you (by giving us your express consent via an opt-in notice);

• request customer support;

b) Automated technologies or interactions. As you interact with our website, we may automatically collect Technical Data about your equipment, browsing actions, and patterns. We collect this personal data by using cookies.

c) Third parties. We may also receive personal data about you from various third parties as set out below:

• Technical Data from analytics providers such as Google based outside the EU; and

• Contact, Financial, and Transaction Data from providers of technical, payment, and delivery services.

  1. How we use your personal data a) General

We will only use your personal data when the law allows us to. We will never sell your data, will keep your details secure, and will never share them with third parties for marketing purposes without your express consent.

We will handle and process your data in accordance with the General Data Protection Regulation (Regulation (EU) 2016/679) ("GDPR") and applicable local data privacy regulations.

Most commonly, we will use your personal data in the following circumstances:

• Where we need to perform a contract, we are about to enter into or have entered into with you or to provide a service which you have requested;

• Where it is necessary for our legitimate interests, and where your interests and fundamental rights do not override those interests.

• Where we need to comply with a legal or regulatory obligation.

Generally, we do not rely on consent as a legal basis for processing your personal data other than in relation to us sending marketing communications to you via email. If at any time we do request your consent to the processing of your personal data, you have the right to withdraw such consent at any time.

b) Purposes for which we will use your personal data

We have set out below, in a table format, a description of all the ways we plan to use your personal data, and which of

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